Turning Point is laying the groundwork to shape Republican presidential primary in 2028

Alongside the familiar sounds of roosters crowing and thrill seekers screaming on rides at the Iowa State Fair, there was a chorus of boos from Turning Point Action activists who were heckling Democratic politicians making their way through the crowds.

Videos of the confrontations got hundreds of thousands of views on social media, a burst of attention for a conservative youth organization that is charting its next chapter after last year’s assassination of its leader Charlie Kirk. But the true test of Turning Point Action’s clout was unfolding inside the exhibition center, where staff members were registering voters, handing out buttons and signing people up for social events.

“Building the foundation for 2028,” said one of the flyers.

While Democrats have punted Iowa from the top of its presidential primary calendar, the state’s caucuses will still kick off Republicans’ next nominating process. Turning Point Action is positioning itself to shape that contest, a reminder that preparations for the next White House campaign are already in motion even though no candidates have announced and the midterm elections aren’t over yet.

Turning Point Action wants at least one staffer in each of Iowa’s 99 counties to mobilize the conservative grassroots.

“It is important to us to see high voter participation in the caucuses,” said Tyler Bowyer, the organization’s chief operating officer. “That’s your measuring stick.”

In addition to Iowa, Turning Point Action grew its footprint in New Hampshire and Nevada for this year’s midterms, which could also help in 2028.