Twitch launches anti-bot crackdown and viewership numbers plummet across the platform overnight: Turns out 50% of the audience was just robots pretending to enjoy hot tub streams.
Twitch launches anti-bot crackdown and viewership numbers plummet across the platform overnight: Turns out 50% of the audience was just robots pretending to enjoy hot tub streams.
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Twitch launches anti-bot crackdown and viewership numbers plummet across the platform overnight
- Twitch's new anti-bot system caused viewer counts to nosedive across hundreds of channels, with some losing over half their displayed audience.
- Channels running 24/7 reruns saw the biggest drops, with Mira falling from 2,000+ to under 200 viewers overnight.
- The cleanup affects sponsorship deals and ad rates since brands have been paying premium prices for audiences that were partially fake.